Jenna Ortega’s fame skyrocketed with her portrayal of Wednesday Addams, and her financial success has followed suit. At only 22, Ortega’s current net worth of approximately $5 million is a result of not only her acting roles but also endorsement deals and an expanding presence in Hollywood. From starring in horror films to promoting major brands like Dior and Neutrogena, Ortega’s diverse income streams showcase her strategic approach to building a multifaceted career in entertainment.
Early Career and Breakthrough Roles
Ortega’s career began at a young age, with her debut role on CBS’s Rob in 2012. Following smaller parts in shows like CSI: NY and Days of Our Lives, her breakout came with the role of young Jane in Jane the Virgin. This part showcased her acting chops, paving the way for more significant roles in Disney Channel’s Stuck in the Middle and later Elena of Avalor, where she voiced Princess Isabel. These early roles not only boosted her visibility but also laid a strong foundation for her impressive earnings today.
Jenna’s move into the horror genre proved to be a turning point in her career. Her roles in The Babysitter: Killer Queen, X, American Carnage, and the Scream franchise have made her a notable “scream queen” among fans. Ortega’s performances in these films significantly bolstered her public profile and contributed to her annual earnings. The success of these films has led to Ortega secure even more prominent and well-paid roles, such as her appearance in Beetlejuice 2 alongside acting icons Michael Keaton and Winona Ryder.
Earning Big with Wednesday
Jenna Ortega’s role as Wednesday Addams in Netflix’s Wednesday has not only skyrocketed her popularity but also significantly boosted her income. Ortega initially earned approximately $60,000 per episode during the first season, but her salary increased to $100,000 per episode as her performance and the show’s success gained traction. This impressive salary, combined with her role as an executive producer for the upcoming second season, has made Wednesday one of the most financially rewarding projects in her career so far, contributing an estimated $1.4 million in total profits from the show by 2024.
In addition to her earnings from Wednesday, Ortega’s role as executive producer for the second season allows her greater creative input, expanding her influence beyond acting alone. This combination of substantial per-episode pay and her production role demonstrates how Ortega’s career has reached new financial and professional heights, positioning her as one of the most prominent young stars in Hollywood.
Brand Endorsements and Social Media Influence
Jenna Ortega’s strong social media presence and strategic brand endorsements have been major contributors to her financial success and public influence. As of 2024, she has solidified partnerships with high-profile brands, including Neutrogena, Adidas, and Dior. Known for her authenticity, Ortega’s endorsements resonate particularly well with younger audiences, making her a go-to ambassador for brands targeting Gen Z. Her role with Neutrogena, which highlights inclusivity in skincare, has been especially prominent, positioning her as a relatable and positive figure in the beauty industry. This deal alone is estimated to be worth over $1 million, including social media promotions and appearances.
Ortega’s digital reach extends beyond traditional endorsements. With over 30 million followers on Instagram, she has become a digital powerhouse, earning between $50,000 and $100,000 per sponsored post. She uses this platform not only to promote products but also to engage in social activism, sharing messages on causes like mental health, LGBTQ+ rights, and immigrant support. This multi-faceted approach to social media as both a business tool and a channel for advocacy has cemented her reputation as a socially conscious influencer
Voice Acting and Literary Pursuits
Jenna Ortega has explored a diverse range of creative fields beyond live-action roles, notably venturing into voice acting and writing. Ortega brought her voice talents to Disney’s animated series Elena of Avalor, where she portrayed Princess Isabel, a character celebrated for promoting cultural representation. This role allowed Ortega to connect with younger audiences while enhancing her versatility in animation. She also voiced Brooklynn in Jurassic World: Camp Cretaceous, a popular Netflix animated series, showcasing her ability to embody dynamic characters in family-oriented content.
Ortega’s creative interests extend into the literary world as well. In 2021, she published her debut book, It’s All Love: Reflections for Your Heart and Soul, a collection of personal essays, reflections, and quotes. The book reveals her thoughts on various topics, including self-acceptance, mental health, and navigating the challenges of growing up in the entertainment industry. With this literary endeavor, Ortega has offered her fans a deeper look into her life experiences and perspectives, especially aimed at young readers. Her ventures into voice acting and literature highlight her commitment to connecting with fans across different media platforms while advocating for meaningful themes like representation and mental well-being.
Philanthropy and Social Activism
Jenna Ortega is widely recognized for her social activism and philanthropy, using her platform to champion various causes. A staunch advocate for mental health awareness, LGBTQ+ rights, and immigrant support, Ortega consistently speaks out on social justice issues that resonate with young audiences. From a young age, she has worked with organizations such as the Elizabeth Glaser Pediatric AIDS Foundation, City Year, and the WE Charity. Her activism includes participation in WE Day events, where she has encouraged youth involvement in global causes, addressing topics like HIV awareness and the importance of inclusivity.
In recent years, Ortega has taken part in campaigns like “Teens for Jeans,” organized by DoSomething.org, which aims to provide clothing for homeless youth across the United States. Her commitment to representation is evident in her advocacy for more diversity in Hollywood, motivated by her own experiences as a Latina actress facing industry challenges. Through collaborations with major brands like Neutrogena, she has also promoted inclusivity in beauty standards, aiming to make skincare accessible to people of all backgrounds.
Upcoming Projects: What’s Next for Jenna Ortega?
In 2024, Jenna Ortega’s career is poised for another impressive leap with a lineup of exciting projects. One of the most anticipated is her role in Beetlejuice 2, directed by Tim Burton. She stars as Astrid Deetz, the teenage daughter of Lydia, played by Winona Ryder. Given the nostalgia and the return of original cast members like Michael Keaton, fans expect a signature Burton mix of dark humor and gothic visuals. Ortega has shared that her character has a unique relationship with her mother, Lydia, which adds a layer of family drama to the horror-comedy classic’s sequel.
Another intriguing project is Death of a Unicorn, an A24 fantasy film in which Ortega stars alongside Paul Rudd. Directed by Alex Scharfman, the story follows a father-daughter duo who stumble upon a unicorn with mythical healing powers, which others seek to exploit. This film combines fantasy with a darkly comedic storyline, allowing Ortega to explore her talent for complex, multifaceted characters.
Ortega will also star in Miller’s Girl, a psychological drama set to release in early 2024. In this film, she portrays Cairo, a gifted but troubled student whose relationship with her teacher, played by Martin Freeman, intensifies through a creative writing project. This role is expected to showcase her dramatic range in a mature, intense narrative.
Ortega’s upcoming projects continue with Winter Spring Summer or Fall, a romantic drama alongside Percy Hynes White. This film, directed by Tiffany Paulsen, explores the emotional journey of two teenagers who meet and bond over a single eventful day. Known for her work in darker genres, this project provides Ortega an opportunity to delve into romance and lighter storytelling.
Lastly, Ortega will appear in Finestkind, a gritty crime drama where she stars with Tommy Lee Jones and Ben Foster. The film, set in the world of commercial fishing, explores themes of loyalty and survival, highlighting Ortega’s versatility and ability to shift between genres.
FAQs
Q: What is Jenna Ortega’s net worth in 2024?
A: Jenna Ortega’s net worth is estimated at $5 million as of 2024.
Q: What are Jenna Ortega’s major income sources?
A: Ortega earns from acting, brand endorsements, voice work, and social media sponsorships.
Q: Which role brought Jenna Ortega the most fame?
A: Her portrayal of Wednesday Addams in Netflix’s Wednesday series has been her most notable role, significantly boosting her popularity.
Q: Does Jenna Ortega engage in any philanthropic activities?
A: Yes, Ortega is involved in WE Charity, LGBTQ+ rights, immigrant rights, and mental health advocacy, frequently supporting campaigns like “Pride Over Prejudice.”
Q: What are Jenna Ortega’s upcoming projects in 2024?
A: She will star in Beetlejuice 2 and for season 2 of Wednesday, among other potential projects in the pipeline.